In 2026 Press magazine recognized us as an Ambassador of Polish creativity.
In 2025, at the Effie Europe gala, we won 3 trophies, which was a historic result for a Polish agency in the 30-year history of the awards. At the Effie Poland gala, we won gold, silver, and bronze, placing us among the very top of the festival. According to the prestigious WARC ranking, we ranked 8th among the 100 best advertising agencies in the world. Between 2023 and 2025, we won a total of 16 Cannes Lions and received as many as 33 nominations. This is not only the best result in the history of Polish advertising, but also a record achievement among creative agencies originating from the CEE region, and one of the most impressive accomplishments globally in recent years.
In The Drum World Creative Rankings 2025, our campaigns “Room for Everyone” and “Where to Settle,” created in partnership with Mastercard, claimed the 1st and 2nd positions respectively in the ranking of the most awarded campaigns in the Finance sector. Additionally, in the Business Creative Report, McCann Poland was ranked as the No. 1 agency globally in the Finance category.
In 2024, we won 5 Cannes Lions, including the Grand Prix, and were shortlisted 14 times, including for the Titanium award. At the D&AD competition, we won 1 Graphite Pencil and 3 Wood Pencils, and as the first agency in the history of Polish advertising, we were awarded a Black Pencil. In the prestigious The One Show competition, we won 12 awards, including the main Sustainable Development Goals award, 2 Merits, 4 Gold Pencils, 4 Silver Pencils, and 1 Bronze Pencil. As the only agency from Poland, we won silver at the most prestigious European competition for effectiveness – Effie Europe.
In 2023, McCANN Poland was named Agency of the Year at Cannes Lions for Good. We won 9 Lions: Titanium, Grand Prix, 2 Golds, 2 Silvers, and 3 Bronzes. At the Golden Drum International Festival of Creativity 2023, McCANN CEE was named Network Agency of the Year. During the WARC Creative 100, our campaign ranked No. 3 globally in 2023. In The Drum rankings, our campaign was awarded No. 1 in the world in the Finance category.
In 2021, we earned the title of Best Creative Agency at the EFFIE Awards Poland. That same year, McCANN Poland was also the most awarded and recognized agency from Poland at international creative festivals such as Cannes, the Webby Awards, One Show, New York Festivals, Golden Drum, and Luum Awards. We proved that creativity is the best path to effectiveness.
TRUTH WELL TOLD
TRUTH WELL TOLD is the vision that guides our work. In line with this motto, we strive to go beyond conventional approaches and develop communication from a fresh, broader perspective. We believe that consumer insights represent undeniable truths, providing us with the foundation to create lasting value for individual brands.
TRUTH TO MEANING is a global methodology shared by McCANN, based on a set of strategic tools that help brands play a meaningful role in people’s lives.
AWARDED
